# Local SenderID Support and Registration | ZafeConnect

> Send SMS under your own brand name worldwide. ZafeConnect supports local SenderID rules and registration, and offers SenderID Protection against spoofing.

Canonical URL: https://www.zafeconnect.com/network/local-sender-id
Language: en
Last modified: 2026-11-09

## Local SenderID support and registration

URL: https://www.zafeconnect.com/network/local-sender-id

Send under your own brand name in each country, and get help with registration where it is required.

A SenderID is the name or number that appears as the sender of your SMS. Customers trust a message from a name they recognise, but the rules differ widely: some countries allow any alphanumeric name, some require the name to be registered, and some replace it with a number.

ZafeConnect supports SenderIDs locally in the countries you send to and guides you through registration where it is required. For brands that need extra protection against spoofing, SenderID Protection is available.

What matters:
- **Rules differ by country:** Alphanumeric senders may be allowed, restricted, pre-registered or replaced by a local number, depending on the destination.
- **Registration takes time:** Where registration is required, operators or regulators review the request. Plan for lead time and start early.
- **Local numbers as an alternative:** In some countries a local number is the better or only option for sending.
- **Protect the name:** Once your brand name is trusted, criminals want to use it. SenderID Protection helps stop others from sending under your name.

How ZafeConnect delivers:
- **Local support:** We support the SenderID requirements of the countries you send to.
- **Registration process:** Tell us your name, use case and countries. We guide you and submit the registration where it is required.
- **SenderID Protection:** Requires a signed Letter of Authorization (LOA) and carries a separate monthly fee.
- **Approved senders only:** Messages sent through the API must use an approved sender.



Questions to ask any provider:
- Which of my countries require registration, and how long does it take?
- Who submits the registration, and who pays any operator fee?
- How do I protect my brand name from spoofing?

FAQ:
Q: Do I need to register a SenderID?
A: It depends on the country. Some do not require it, others do. We tell you what applies to each destination.

Q: How long does registration take?
A: It varies by country and operator, so start early. We give you an indication for the destinations you send to.

Q: What is SenderID Protection?
A: A service that helps prevent others from sending SMS under your registered sender name. It requires a signed Letter of Authorization (LOA) and carries a separate monthly fee.

Q: Can I use a phone number instead of a name?
A: In many countries yes, and in some it is required. See our phone numbers product.