# Messaging Analytics & Reporting | ZafeConnect

> Cross-channel messaging analytics included at no additional cost: track email, RCS, iMessage and SMS, and optimize your strategy with confidence.

Canonical URL: https://www.zafeconnect.com/products/analytics
Language: en
Last modified: 2026-11-09

## Analytics

URL: https://www.zafeconnect.com/products/analytics
Category: Platform & automation

Gain deeper insights and drive continuous improvement with advanced analytics included in every customer solution.

You cannot improve what you cannot see. ZafeConnect’s advanced analytics tools are automatically included in all customer solutions, so insight comes as standard.

Use our comprehensive data analysis tools to make informed decisions, optimize strategies, and unlock growth potential.

Key capabilities:
- **Included, not extra:** Analytics are included at no additional cost.
- **Across channels:** Tracking across email, RCS, iMessage and SMS, all tracked seamlessly.
- **Message performance:** Updates on message performance throughout the entire journey.
- **Decisions, not dashboards:** Use the data to optimize strategies and spend.

Typical use cases:
- Compare channel performance and cost
- Spot delivery issues early
- Report results to stakeholders

FAQ:
Q: Does analytics cost extra?
A: No. Advanced analytics tools are automatically included in all customer solutions.

Q: Which channels are tracked?
A: Email, RCS, iMessage and SMS are tracked across multiple channels, all tracked seamlessly.

Q: Can I customize the analytics?
A: For email in particular, you can customize the in-depth analytic tools to fit your needs.