Rules differ by country
Alphanumeric senders may be allowed, restricted, pre-registered or replaced by a local number, depending on the destination.
Global network
Local SenderID support and registration
Send under your own brand name in each country, and get help with registration where it is required.
What matters
What matters for local senderid
A SenderID is the name or number that appears as the sender of your SMS. Customers trust a message from a name they recognise, but the rules differ widely: some countries allow any alphanumeric name, some require the name to be registered, and some replace it with a number.
Registration takes time
Where registration is required, operators or regulators review the request. Plan for lead time and start early.
Local numbers as an alternative
In some countries a local number is the better or only option for sending.
Protect the name
Once your brand name is trusted, criminals want to use it. SenderID Protection helps stop others from sending under your name.
How ZafeConnect delivers
How ZafeConnect delivers
ZafeConnect supports SenderIDs locally in the countries you send to and guides you through registration where it is required. For brands that need extra protection against spoofing, SenderID Protection is available.
Local support
We support the SenderID requirements of the countries you send to.
Registration process
Tell us your name, use case and countries. We guide you and submit the registration where it is required.
SenderID Protection
Requires a signed Letter of Authorization (LOA) and carries a separate monthly fee.
Approved senders only
Messages sent through the API must use an approved sender.
Buyer’s checklist
Questions to ask any provider
Whichever provider you choose, ask these. We are happy to answer them for ZafeConnect.
- Which of my countries require registration, and how long does it take?
- Who submits the registration, and who pays any operator fee?
- How do I protect my brand name from spoofing?
FAQ
Local SenderID: frequently asked questions
Do I need to register a SenderID?
It depends on the country. Some do not require it, others do. We tell you what applies to each destination.
How long does registration take?
It varies by country and operator, so start early. We give you an indication for the destinations you send to.
What is SenderID Protection?
A service that helps prevent others from sending SMS under your registered sender name. It requires a signed Letter of Authorization (LOA) and carries a separate monthly fee.
Can I use a phone number instead of a name?
In many countries yes, and in some it is required. See our phone numbers product.